Let’s get started with a few deets on color theory. Looking for a specific color? Jump right to it: Afterward, you can hop on over to PicMonkey’s editor and get started designing, or paint yourself in all the colors and relish in the knowledge of knowing what you mean. We’ll give you a tl dr version of color theory, talk branding, and then review color meanings one-by-one with examples of them being used effectively in designs. In this article, we’re diving down the color spectrum rabbit hole and dishing out everything you need to use colors purposefully. If you're choosing colors for a brand color palette or just getting deeply geeky about color for all your projects, we're here to help. Some of these meanings are culture-specific, while others have been shared throughout the world for hundreds, if not thousands, of years. Why? Because color meanings influence the way we perceive the world around us.Īll colors carry their own meanings and symbolism. Disgust emanates a sickly green, Anger a bright and fiery red. Each of these “characters” is a specific color: Joy radiates yellow, while Sadness is composed of monochromatic blue. Remember Pixar’s 2015 film Inside Out ? It follows an 11-year-old girl’s personified emotions - Joy, Sadness, Anger, Disgust, and Fear - as she tries to cope with a cross-country move.
